Delivering
better
outcomes

WHO found depression and anxiety alone cost an estimated 12 billion working days a year and ~US$1 trillion in lost productivity globally. They estimate every US$1 invested in scaling up treatment for depression and anxiety returns ~US$4 through better health and ability to work [4].

A CDC analysis found chronic diseases/risk factors were associated with ~1–2 additional missed workdays per person per year, with national absenteeism costs >$2B per risk factor/disease (US-based). [6]

At the employer level, Deloitte’s analysis of workplace mental health interventions finds an average return of ~£5 for every £1 spent, and meta-analysis evidence from randomized workplace trials shows interventions can reduce absenteeism (i.e., fewer lost workdays). [7]

82% of dogs and 79% of cats will eat a diet of kibble all their life [1]. Kibble is laced with exceedingly high toxins – kibble has 21.2x more lead, 20.7x more mercury, 13.3x more arsenic than fresh / frozen [4]. And it is an ultra-processed diet full of MRPs and dAGEs that lead to oxidative stress and inflammation [5]. Researchers estimate the average daily intake of MRPs is 122x higher for dogs and 38x higher for cats than in an adult human [6].

We need to change our nutritional approach to give our pets more good years by making their healthspans more resilient. And in turn improving their lifespans.

For manufactures and retailers, we need more true innovation, education and effective communication.

Mintel says just 35% of all innovation was “new-to-market’ in 2025 the lowest on record [2]. True innovation is possible when you have the right approach.

Education + effective communication are missing. Human behaviour is hard to change – kibble is habitual – new ways of engaging and converting are needed.

Reputation is a major driver of financial performance. It contributes to 63% of market value and accounts for $11.9 trillion in market capitalization across S&P 500 companies [4]. Unchanged: Reputation is a major driver of financial performance. It contributes to 63% of market value and accounts for $11.9 trillion in market capitalization across S&P 500 companies [4].

Our experience is Boards ‘get’ its importance, but they also get piece meal information, from siloed structures, so rarely have a full picture. Unchanged: Our experience is Boards ‘get’ its importance, but they also get piece meal information, from siloed structures, so rarely have a full picture.

The #1 cited risk Boards grapple with are “people, and culture” [4] with ~25% of crisis arising from people issues [5]. While 80% of directors state health and safety as their #1 concern [6] Yet 80% of S+P 500 Boards lack health and medical expertise skills [7].

While brand risks from product quality, social media and more continue to rate as top threats. And 72% of S+P 500 Boards don’t include brand experts and that grows to 99% of life sciences and health company Boards. [3] Unchanged: While brand risks from product quality, social media and more continue to rate as top threats. And 72% of S+P 500 Boards don’t include brand experts and that grows to 99% of life sciences and health company Boards. [3]

Get the full picture. Ask the right questions. See the true risks. That’s The Result.